Real Estate Summit
2026

The world is under pressure. A new world order has just started to form; artificial intelligence and robotics are set to transform every industry — real estate included. And the Great Wealth Transfer is quietly underway: over the next two decades, an estimated $84 trillion will move from one generation to the next, reshaping who invests, what they value, and where they put their money.

For Swiss real estate, this creates a paradox. The market has delivered like clockwork — 2 to 3% annual growth, year after year. Zurich has topped most Mercer’s recent Global Quality City Ranking of Living, with Geneva coming in third. Capital from an uncertain world flows toward stability, and Switzerland has long been the definition of stable. But ask anyone who has recently tried to find a suitable flat in Zurich or Geneva how that stability feels from the other side, and you will get a very different answer. Safe haven status and affordability are pulling in opposite directions — and the forces now converging on the market will accelerate both.

AI will change how properties are found, financed, developed, and managed. Geopolitical realignment will redirect capital in ways that are difficult to predict and impossible to ignore. And a new generation of wealthy inheritors will bring different instincts, different values, and different expectations to the table. The question is no longer whether Swiss real estate will change – it is who is ready.

On November 13th, 2026, Forbes Switzerland will host its first-ever Real Estate Summit in Zurich. Together with 200 industry leaders — architects, developers, financiers, and investors — we will work through the forces remaking the market and identify where the opportunities lie.

Join us.

Klaus Fiala, Chefredakteur