Winter tourism is at a crossroads. Resorts worldwide are struggling with falling ticket sales, rising costs, and outdated snowmaking infrastructure. Meanwhile, traditional skiing and snowboarding still cater to a relatively small group. Is this model still fit for the future? Today’s travelers are looking for winter sports experiences that are both sustainable and affordable. For investors, the big question is: which regions and business models can deliver growth while securing the future of winter tourism?

The economic impact is clear – winter tourists are worth three to six times more to a region than summer visitors. In other words: “The Snow Must Go On.”

ScoopJet® is the first true innovation in years capable of bringing new audiences to the mountains. The carving bob combines innovation, sustainability, and safety in a unique seated experience that makes entry into slope sports far easier than skiing or snowboarding. Affordable gear, easy assembly, and compliance with official FIS rules make the ScoopJet® “SpeedCarver” not only revolutionary, but also safe and simple to integrate into ski resorts at both alpine and mid-mountain levels.

The company goes further by personally testing and certifying blue (EU) / green (NA) and light red (EU) / blue (NA) slopes at partner destinations to guarantee safe access for beginners and families.

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ScoopJet® marks the start of a new era in slope sports. It lowers the barrier to entry for people who never identified with skiing or snowboarding, creating a broader customer base. For resorts, this means: more guests, longer seasons, and greater revenue predictability. At the same time, the device cuts the ecological footprint in half compared to skis and snowboards, as it requires significantly less snow and reduces reliance on artificial snowmaking.

The innovation extends beyond winter. Tests have already proven the carving bob’s versatility on water, enabling a year-round offering. ScoopJet® therefore taps into a multi-billion-dollar seasonal crossover market with hybrid revenue streams from sales, licensing, and platform commissions. For investors, the message is clear: ScoopJet® isn’t just a product – it’s a scalable sports, tech, and sustainability platform with Olympic-level ambitions.

Web3.0 Integration – Expanding the Investment Horizon

The ScoopJet® investment model is further strengthened through a Web3.0 integration that already today unlocks new forms of digital assets, equity participation, and financing options – powered by ScoopJet’s own token concepts and additional blockchain-based frameworks. This creates an entirely new layer of value for investors, combining tangible growth in winter tourism with cutting-edge opportunities in the digital asset economy.

ScoopJet® as a New Winter Sports Trend with Investment Potential – Key Benefits at a Glance

• Lowest barrier of entry: Intuitive seated carving with instant success.
• Unprecedented planning security for resorts & stakeholders: Potential to double tourism days and achieve sustainable revenue growth.
• Forward-looking investment: From alpine slopes to urban environments – this new sport combines mass-market potential with both traditional and digital asset opportunities, making it a truly global growth story.

Proof of Concept in Action

One striking example is the Grebenzen ski area in Styria, Austria. With the backing of a visionary mayor and resort operators, it became the first official five-star ScoopJet® destination. Today, guests can ride down nearly 75 percent of the slopes seated – using lifts and gondolas just like skiers.

The success story is already spreading beyond the Alps. Resorts in Europe and the US are in active discussions, and since March 2025, ScoopJet Sports GmbH has been a proud member of SIA, the US winter sports industry’s umbrella association. Collaborations with ski school networks in Austria and the US are also in progress, opening new revenue streams in training and packaged day programs.

The media has taken notice, calling ScoopJet® “the second revolution after the snowboard” (Kleine Zeitung) and “sustainable winter sports for everyone” (BOM). WOLL Magazine already sees its potential to become a true mass sport.

A Symbol of Change, Sustainability, and Investment Vision

CEO Michal Cervenka sums it up:

“Our mission is to make winter sports accessible for everyone – at scale. Transforming ski resorts into future-proof destinations while growing acceptance for winter sports is both a business and a social mission for us.”

Alongside its core product, ScoopJet® offers a full portfolio for partners and investors:

• Resort and ski school transformation programs
• Corporate-edition co-branding production
• OEM/ODM licensing for global brands
• Corporate races & incentive events – 365 days a year

The Bottom Line

ScoopJet® is more than just a new piece of gear – it’s a symbol of innovation, accessibility, and sustainable growth. For newcomers, it opens a safe and affordable path to the slopes. For investors, it represents a rare chance to join a movement that’s both profitable and socially impactful. This new winter sports trend is already shaping the future of mountain tourism – and it’s an impact investment with long-term value.

Now is the time to invest in winter sports

Imprint

ScoopJet Sports GmbH

Michal Cervenka

Wernsdorfer Street 1

59955 Winterberg

Germany

HRB 128560

District Court Frankfurt

T: 004908003551144

@: marketing@scoop-jet.com

Fotos: ScoopJet Sports GmbH